French retailer Carrefour to open sixth Kenyan outlet in expansion strategy

david nganga

June 21, 2018 6:11 PM

Majid Al Futtaim, the local franchise holder, currently operates five Carrefour stores in Kenya

The outlet will be Carrefour’s sixth store in Nairobi as the retailer seeks to respond to changing customer needs and cater to the growing demand for formal and modern retail in the capital and its surroundings.

“We will open the new store at Galleria at the end of next month, using a partial selling model of 1,000 square metres,” said Franck Moreau, Country Manager of Carrefour Kenya at Majid Al Futtaim Retail.

He added that the new store will offer unrivalled shopping experience to residents of the Karengata area.

Five stores

“Our ambition is to scale up our operations from the partial selling model to a fully-fledged hypermarket of more than 5,000 square metres by mid- 2019. We will then offer the full range of over 30,000 food and non-food products to our customers living in Langata, Karen and along Magadi road as well as areas beyond these residential areas, continuing to create great moments for everyone every day,” he said.

The Galleria Shopping Mall opened in 2010 on a 12-acre piece of land and has developed into a vibrant shopping, dining and lifestyle destination.

Majid Al Futtaim, the local franchise holder, currently operates five Carrefour stores in Kenya at The Hub in Karen, Two Rivers Mall, Thika Road Mall, The Junction and Sarit Centre.

The retailer is also opening its first Carrefour Market, its supermarket format, at the Village Market in December.

david nganga