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These are the 15 most valuable car brands in the world

Despite its $60 billlion market cap, Tesla isn't the most valuable brand. It isn't even close.

Every year, Interbrand puts together its list of the world's most valuable brands.

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To calculate a brand's value, the agency combines a company's financial forecast with its proprietary "role of brand" and "brand strength" calculations from its analysts across the globe.

Together, these calculations give each brand a value number, which can be used to compare it to all of the others on the list.

In some cases, a brand's value is similar to its market cap (if the company is publicly traded). For others, the brand value might be wildly different than its market value. Tesla, for instance, has a brand value of $4.01 billion, according to Interbrand, but a market cap of $61 billion.

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Interbrand's auto practice, says this is due to the firm's "holistic" approach. He also said that many car brands are being forced to completely rethink their organizations as self-driving cars begin to take shape.

Making the list isn't easy. To qualify, brands must make sales on at least three continents, including emerging markets, and a third of their revenue must come from outside its home country.

Together, these 15 automotive brands make up over $260 billion in brand value, according to Interbrand. Here are the 15 most highly valued car brands in 2017:

15. Tesla

Brand value: $4.01 billion

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Change from previous year: No change

Best selling model: Model S

14. Ferrari

Brand value: $4.79 billion

Change from previous year: New to the list this year

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Top selling model: Ferrari 360

13. Mini

Brand value: $5.11 billion

Change from previous year: +3%

Top selling model: 4-door

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12. Harley Davidson

Brand value: $5.67 billion

Change from previous year: +3%

Top selling model: Street Glide

11. Land Rover

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Brand value: $6.10 billion

Change from previous year: +7%

Top selling model: Defender

10. Porsche

Brand value: $10.13 billion

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Change from previous year: +6%

Top selling model: 911

9. Volkswagen

Brand value: $11.52 billion

Change from previous year: +1%

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Top selling model: Beetle

8. Nissan

Brand value: $11.53 billion

Change from previous year: +4%

Top selling model: Sentra

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7. Audi

Brand value: $12.02 billion

Change from previous year: +2%

Top selling model: A4

6. Hyundai

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Brand value: $13.19 billion

Change from previous year: +5%

Top selling model: Elantra

5. Ford

Brand value: $13.64 billion

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Change from previous year: +5%

Top selling model: F-series trucks

4. Honda

Brand value: $22.70 billion

Change from previous year: +3%

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Top selling model: Civic

3. BMW

Brand value: $41.62 billion

Change from previous year: No change

Top selling model: 3 series

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2. Mercedes-Benz

Brand value: $47.83 billion

Change from previous year: +10%

Top selling model: C-class

1. Toyota

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Brand value: $50.29

Change from previous year: -6%

Top selling model: Corolla

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