South Africa, Kenya topple Nigeria as Uber's biggest market in Africa
Existence of a structured taxi-market and other alternatives are factors affecting the tech company in Nigeria
This result was released as part of the fourth year anniversary of operation in the continent.
In Nigeria, there are 267,000 active riders using the app, placing it third after South Africa and Kenya with 969,000 and 363,000 active users.
The statistics by the San-Fransisco based firm further revealed that South Africa also has Uber’s biggest drivers’ market in Africa with 12,000 drivers. Nigeria is second with 7000 while Kenya had 5000 drivers using the company’s app to offer taxiing services in the region.
In total, there are 1.8 million active users of the Uber app in Africa.
“Currently we have more than 29,000 driver-partners taking advantage of Uber’s earning opportunities. Drivers love being as flexible as they like; earning what they want, when they want to supplement their income,” said Uber General Manager for Sub-Saharan Africa, Mr Alon Lits.
“Commitment to our driver-partners is a key priority; ensuring they receive the latest in technological innovations means they can be at the top of their game,” said Mr Lits
One of the main drivers of tech startup in Africa is the quality of broadband and internet penetration. In South Africa and Kenya, the cost of internet is cheap and over ninety (90) percent of the population have access to the internet.
Also, the result shows that Uganda and Tanzania as the most vibrant market of the company in the region. There are 48,000 and 53,000 active riders in Uganda and Tanzania but there is absence of stiffer competition and regulated taxi market as present in South Africa, Nigeria, Kenya and Ghana.
Ghana has 140,000 active riders and about 3,000 drivers.
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