Congratulations Mr. Mungai
An excited Mungai shared the good news via his Instagram account, stating that big things were happening in his life.
“Big things are happening People. Introducing the newest addition to the Ciroc family. #KangweMungaiXCiroc #CirocBoy #CirocLifeKE” Wrote Kagwe Mungai.
Mungai will be joining the likes of Nigerian Superstar Singer and songwriter, Ayodeji Ibrahim Balogun better known by his stage name Wizkid, who is also a Ciroc Ambassador to Africa.
In January, Ciroc Vodka also named Fashion Blogger Joy Kendi and renowned DJ and radio host, G-Money as their ambassadors in a new marketing strategy dubbed Ciroc Glow.
CIROC, which is one of the most exclusive Vodka brand in the world is owned by American Rapper and Entrepreneur P Diddy.
On July 31st, Wizkid shared a video in which he introduced himself as a brand ambassador for the vodka brand.
“Movement, my people. Starboy for Africa. Ciroc Boy. Officially. Don’t do drugs, do Ciroc,” Said Wizkid in the Video.
Ciroc was launched in 2003 by a British alcoholic beverages company based in London called Diageo. Diageo’s brands include Smirnoff, Johnnie Walker, Baileys, Crown Royal, Tanqueray, Guinness and many more.
P Diddy played a key role in increasing Cîroc's revenues to 131 percent in the US. In exchange for a 50-50 split of the profits on Ciroc sales, he developed the branding and positioning for vodka.
South African entertainers Bonang Matheba and Cassper Nyovest have also been CIROC brand ambassadors in recent past.