Popstar spotted at Starboy pop-up shop in New York

August 12, 2018 1:16 PM

The Starboy pop-up paraded some of the fashion wears from Wizkid's line and they included hooded and graphic T-shirts with the line, Made In Lagos.

The singer had reportedly arrived New York on Friday, August 10, 2018 to attend the lined up activities for the Starboy pop-up shops in the city.

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The launch of the Starboy pop-up shop in New York will kick off the activation of Wizkid's clothing line for millenials.

The Starboy pop-up paraded some of the fashion wears from the Starboy line and they included hooded and graphic T-shirts with the line, Made In Lagos.

ALSO READ: Wizkid fronts Dolce & Gabbana's Spring/Summer 19 collection

28-year-old Wizkid took to Twitter in the early hours of Tuesday, August 7 to announce the release date for his new project, Made In Lagos.

What's a pop-up shop?

Pop-up retail, also known as pop-up store or flash retailing, is a trend of opening short-term sales spaces. The Pop-up retail is the temporary use of physical space to create a long term, lasting impression with potential customers.