Pulse logo
Pulse Region

How Gen Z’s June protests changed between 2024 & 2025

A year after storming Parliament to oppose new taxes, young Kenyans returned to the streets. This time, they marched not just for economic justice but also to remember lives lost and demand police accountability.
Interior CS Murkomen in Nairobi CBD after June 25,2025 protests
Interior CS Murkomen in Nairobi CBD after June 25,2025 protests

Last June, young Kenyans shut down major junctions and forced their way into Parliament to block new taxes amid an ever-tightening cost-of-living squeeze.

This June, they returned, first to honour those who died, then to press for clearer economic policies and increased police accountability.

1. What sparked each protest

Young protesters standing in solidarity with their fallen comrade on June 25, 2024, in Nairobi.

Young protesters standing in solidarity with their fallen comrade on June 25, 2024, in Nairobi.

Recommended For You

2024: A Finance Bill proposing a 16 percent levy on bread and a 2.5 percent annual tax on vehicles, along with higher duties on mobile-money transfers and fuel, at a time of rising inflation and stagnant incomes.

2025: A one-year memorial for June 2024’s clashes, amplified by the death of blogger Albert Ojwang in police custody and the fatal shooting of a street vendor during a patrol.

READ ALSO: 8 safety measures to take before and during protests

2. How organisers spread the word

Both years: Youth groups coordinated via Twitter, Instagram reels and TikTok clips, while community WhatsApp lists and campus forums shared meeting points.

2025 twist: Online calls combined remembrance posts with appeals for justice in Ojwang’s case, driving early turnout across social platforms.

3. Where crowds gathered

Hundreds of protesters matching during the anti-Finance Bill protests in Nairobi's Central Business District area on June 2024.

Hundreds of protesters matching during the anti-Finance Bill protests in Nairobi's Central Business District area on June 2024.

2024: Demonstrators first formed roadblocks at Nairobi’s city junctions before hundreds surged onto Parliament grounds on 25 June.

2025: Thousands assembled in Nairobi’s central business district, joined by synchronised marches in 23 of Kenya’s 47 counties, including Kisumu and Eldoret.

4. Protest tactics

Image from June 2024 protests

Image from June 2024 protests

2024: Groups used human chains to block traffic, carried placards naming specific tax measures and pushed past police barriers toward the gates of Parliament.

2025: Demonstrations began with silent vigils, then morphed into marches that briefly halted traffic until security forces moved in with crowd-control measures.

READ ALSO: 6 Major changes in Kenya's political protest landscape driven by Gen Zs

5. State response

Image from June 2024 protests

Image from June 2024 protests

2024: Police fired tear gas and live rounds once crowds forced entry, and President Ruto withdrew the Finance Bill two days later after medics reported at least 23 deaths and scores wounded.

2025: Authorities erected barricades and checkpoints around Parliament and State House before dawn, imposed a 500-metre media exclusion zone and deployed tear gas, water cannon and rubber bullets as protests spread

6. Human cost and outcomes

Image from June 2024 protests

Image from June 2024 protests

2024: Officials confirmed at least 23 fatalities and over 200 injuries. The tax proposals were scrapped, and a period of dialogue with youth groups followed.

2025: Rights monitors report 16 deaths and hundreds injured nationwide. No policy reversals have been announced, prompting organisers to call for formal inquiries into both economic decisions and policing practices .

READ ALSO: 5 lessons for business owners from recent unrest

What stays the same

Both movements were driven mainly by people in their late teens and twenties.

Social media platforms played a key role in turning online frustration into street mobilisation, as protesters used Twitter, TikTok and Instagram to coordinate meeting points, share updates and amplify concerns about corruption and police conduct.

These two chapters of Kenya’s Gen Z story show how digital coordination can yield real-world gatherings.

First to halt a tax law, and next to demand justice and wider reform, young Kenyans have demonstrated that they will continue to take to the streets until their concerns are addressed.

Subscribe to receive daily news updates.