The sports category has moved to a new website.
ADVERTISEMENT

Coca Cola to launch first alcoholic drink

It will have up to 8% alcohol

It will be an alcopop style drink. Alcopop drinks are sweet flavoured drinks that have alcohol in them such as Smirnoff Black Ice which are hugely popular in a majority of markets but most notably Japan.

The company is keen to profiteer off the growing popularity of a drink called Chu-Hi  which is a flavoured drink that is spiked with a local spirit.

ADVERTISEMENT

The most popular flavours of the current alcopops are citrus, grape, apple and peach according to the BBC.

Coca cola had been investing more in diet sodas, teas and water as emerging markets are more health conscious.

Executives are now considering investing in alcohol.

JOIN OUR PULSE COMMUNITY!

Unblock notifications in browser settings.
ADVERTISEMENT

Eyewitness? Submit your stories now via social or:

Email: news@pulselive.co.ke

Recommended articles

Sh980 million scholarships awarded to 22 vulnerable 2023 KCSE top students

Sh980 million scholarships awarded to 22 vulnerable 2023 KCSE top students

Why Obama slipped away before Ruto & Biden's toast at White House State Dinner

Why Obama slipped away before Ruto & Biden's toast at White House State Dinner

Citizen TV's Ayub Abdikadir puts Biden on the hot seat with tough questions [Video]

Citizen TV's Ayub Abdikadir puts Biden on the hot seat with tough questions [Video]

Ruto lands Sh477 billion deal for new Usahihi Expressway with 6 lanes

Ruto lands Sh477 billion deal for new Usahihi Expressway with 6 lanes

Why Cheruiyot Kirui's body could be left on Mt. Everest after tragic adventure

Why Cheruiyot Kirui's body could be left on Mt. Everest after tragic adventure

Last moments of Cheruiyot Kirui who has died on Mt Everest [Photos]

Last moments of Cheruiyot Kirui who has died on Mt Everest [Photos]

How Biden received Ruto at White House & what they discussed [Photos]

How Biden received Ruto at White House & what they discussed [Photos]

CCTV camera records lion entering Rongai residence & capturing prey [Video]

CCTV camera records lion entering Rongai residence & capturing prey [Video]

Ruto apologises to daughter in a moment of reflection during U.S state visit

Ruto apologises to daughter in a moment of reflection during U.S state visit

ADVERTISEMENT