Kenya’s estimated influencer marketing spend stood at $2.5 Million (over Sh320M) in 2024 against a potential spend of $25 Million (Over Sh3.2 Billion). ZAUMU, an innovative digital marketplace, aims to bridge the gap between creators and brands.
This collaboration removes the usual obstacles content creators face when licensing music, offering them a creative and unrestricted space to craft content.
Pulse Africa's data-driven content approach wins major industry recognition. The User Needs Impact Project 360 led to a 151.3% increase in social media engagement and a shift towards more valuable, audience-centric storytelling.
#FeatureBySafaricomMPESA - The concert is a celebration inviting all Kenyans to come together to mark this milestone as Safaricom expresses gratitude for 18 incredible years.
Kenya’s Gen Zs are redefining career success by leveraging artificial intelligence, digital skills training, and online networking to land jobs and grow businesses.
As part of the celebrations, Safaricom will reward its customers and partners across the country as part of its year-long celebrations to its 25th birthday.
Track and field’s richest female athletes in 2025 revealed! Learn how stars like Faith Kipyegon, Allyson Felix and Shelly-Ann Fraser-Pryce amassed fortunes through prize money, sponsorships and personal ventures
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