The terrifying 'It' trailer people are obsessed with just broke a viewing record

The previous record holder was "The Fate of the Furious" back in December with 139 million views in a day.

It.Warner Bros.

The latest scary adaptation of the classic Stephen King novel had its trailer premiere on Wednesday, and it completely blew up. In the first 24 hours, the trailer was viewed globally 197 million times.

That's a new record, according to Deadline.

The previous record holder was "The Fate of the Furious" back in December with 139 million views in a day. According to the trade, 81M views and over 1.8M shares of the "It" trailer came from US Facebook instances alone.

The movie about the frightening clown Pennywise and the seven kids who try to destroy him doesn't hit theaters until September, so expect a few more trailers before then.

But New Line and Warner Bros. are certainly pleased with the reaction so far.

Watch the trailer (again) here:

IT - Official Teaser Trailer

Eyewitness? Submit your stories now via social or:

Email: news@pulselive.co.ke

Recommended articles

Linet Toto excited as she unveils sleek ride after 1 month in office [Photos]

Linet Toto excited as she unveils sleek ride after 1 month in office [Photos]

Africa’s richest man Aliko Dangote poised to overtake another Russian billionaire Vladimir Lisin on Bloomberg billionaires list

Africa’s richest man Aliko Dangote poised to overtake another Russian billionaire Vladimir Lisin on Bloomberg billionaires list

Diwali 2022: Is Monday a public holiday in Kenya?

Diwali 2022: Is Monday a public holiday in Kenya?

Mzee Kibor's will made public, revealing how vast wealth and millions will be distributed

Mzee Kibor's will made public, revealing how vast wealth and millions will be distributed

Ini Edo posts new photos amid reports of welcoming a baby through surrogacy

Ini Edo posts new photos amid reports of welcoming a baby through surrogacy

Mathias Pogba brands Paul Pogba 'a so-called Muslim steeped in witchcraft' amid fetish claims about Kylian Mbappe

Mathias Pogba brands Paul Pogba 'a so-called Muslim steeped in witchcraft' amid fetish claims about Kylian Mbappe

Referee behind chaos at AFCON was rushed to hospital after match

Referee behind chaos at AFCON was rushed to hospital after match

Ne-Yo speaks out after wife Crystal announced end of their 8-year marriage

Ne-Yo speaks out after wife Crystal announced end of their 8-year marriage

Eddie Butita speaks on his fallout with Miss Mandi, offers her a job

Eddie Butita speaks on his fallout with Miss Mandi, offers her a job